TV Campaign for Aldi.

At Ogilvy we kicked off the first non-food campaign for the oldest discount supermarket in Germany.
Best known as a grocery retailer, Aldi wanted to draw attention towards different categories like their fitness gadgets, gardening tools or Easter decorations.

Humour is always a great way to tell a story and bring a brand closer to consumer's heart, so it was the best place to start when creating these films.

TV Campaign for Aldi.

At Ogilvy we kicked off the first non-food campaign for the oldest discount supermarket in Germany.
Best known as a grocery retailer, Aldi wanted to draw attention towards different categories like their fitness gadgets, gardening tools or Easter decorations.

Humour is always a great way to tell a story and bring a brand closer to consumer's heart, so it was the best place to start when creating these films.

© 2022 Ana Caizerliu. All rights reserved.

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  © 2022 Ana Caizerliu.
  All rights reserved.

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